Set against a bright white background, this thoughtfully arranged bouquet of white and green flowers feels like a moment of stillness, much like pausing on a bench in Holland Park to breathe and reflect. The central focus is a generous gathering of white daisy-like chrysanthemums, their petals fine and crisp, layered in concentric rings around luminous yellow-green centers. These cheerful hearts lend a subtle, uplifting glow to the composition, breaking the whiteness with a hint of spring-like colour. Between the daisies, sleek lily buds stretch upwards, each bud enclosed in smooth, pale green sheaths that transition softly to cream at the tips, suggesting that their full, fragrant flowers are just days away from opening. Delicate strands of white gypsophila weave through the arrangement, each spray composed of dozens of tiny, cloud-like flowers, lending a sense of lightness and gentle movement. Encircling and supporting the blooms is a collar of lush green foliage-broad, glossy leaves and narrower stems that curve naturally-providing depth and a rich, verdant contrast that makes the whites appear even purer. The bouquet is hand-tied and wrapped with care, starting with a layer of rustic brown kraft paper that crinkles softly and peeks out at the edges like a natural frame. Over this, a transparent, faintly crinkled cellophane wrap adds a subtle sheen, reflecting light without distracting from the flowers themselves. The wrapping is drawn in neatly and secured around the stems, forming a tapered base that looks ready to be carried along the lanes near Holland Park station or placed as a tender tribute in a quiet room. The overall impression is one of serenity, respect, and understated grace, ideal for saying a gentle farewell or offering heartfelt condolences.
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A calm, graceful bouquet of white and green flowers is shown standing upright against a clean white backdrop, every detail clearly visible as though displayed on a counter in a Holland Park flower studio. The arrangement is full and rounded, dominated by clusters of white daisy-style chrysanthemums, their many slender petals radiating from soft yellow-green centers that add a touch of life and warmth to the otherwise cool palette. These daisies form a generous pillow of colour and texture, inviting the eye to rest on their uniform, soothing shapes. Rising through them are elegant, unopened lily buds, long and tapered, their outer petals a fresh pale green that fades into creamy white at the tips, symbolising new beginnings and the quiet promise of fragrance yet to come. Between these focal flowers, tiny blossoms of white baby's breath scatter like stars across the bouquet, creating lightness and a sense of breathable space. Surrounding everything is a rich layer of deep green foliage-smooth, shiny leaves that arch gently around the blooms, reminiscent of the polished greenery in the formal borders of Holland Park's gardens. The stems are carefully bound and wrapped in a layer of rustic brown kraft paper that adds warmth and an organic feel, as if freshly prepared for a local family visit or a service nearby. Over this sits a protective envelope of clear cellophane, softly crinkled, catching delicate highlights and ensuring the flowers remain fresh for same-day delivery around Holland Park. Tied securely at the base, the bouquet exudes quiet dignity, making it especially suited to sympathy occasions, hospital visits, or moments when a gentle expression of care is needed.

PURE ELEGANCE£65.00

  • Handcrafted by Your Local Florist
  • Freshly Made to Order
  • Delivered by Hand, Not Courier
  • Guaranteed to Impress
  • Same-Day Delivery - order by 3PM for delivery today
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Pure Elegance is a graceful white bouquet designed to bring calm, beauty and sophistication to any space. Handcrafted by Florist Holland Park in Holland Park, this arrangement features snow-white lilies, delicate white spray chrysanthemums and airy gypsophila for a soft, romantic look. The gentle mix of blooms and textures makes it perfect for birthdays, anniversaries, thank you gifts, sympathy gestures or simply brightening someone's day.

Each bouquet is arranged with care by our experienced florists using fresh, premium stems. Flowers are delivered in bud wherever possible so you can enjoy watching your lilies and chrysanthemums open and reveal their full beauty over several days. We guarantee 5 days of freshness for complete peace of mind.

Next day flower delivery is available across Holland Park and surrounding areas for orders placed before 4pm, making Pure Elegance an ideal last-minute gift. If any flowers are out of season, our thoughtful substitution policy ensures we replace them with blooms of similar colour, style and quality, always maintaining the elegant white aesthetic. Choose Pure Elegance when you want a timeless, stylish bouquet from a trusted local florist in Holland Park.
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  • Google * * * *

    The funeral flowers were lovely, well done.

    S
  • Google * * * * *

    Ordered the flowers to be delivered to friends in Oxford. The bouquet were delivered early in the morning and the company sent an email to notify me. Pretty convenient. Thank you.

    J
  • Google * * * * *

    Elegant bouquet. You could definitely tell that it's been created by experienced florists.

    P

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